Potential of Green Real Estate in Indian Market

World is getting smarter by the day owing to all the technological, economic and environmental advancements happening around us. In the era of Generation X (Born between 1965 to 1979) the focus was on economic development while era of Generation Y (Born between 1980 to 1994) was dominated by Technological and Economic development. But the era of Generation Z (Born between 1995 to  2015) has witnessed an age of balance where troika of Technology-Economics-Environment is being given equal imp...

How VR and AR are Transforming Real Estate Industry

Technology has more or less disrupted many businesses, though the pace of diffusion of Technology across different industries has not been the same. Real Estate is one of the industries that has seen a high degree of tech adoption across different functions ranging from Marketing, Sales, Customer Service, and Operations. Though traditional marketing channels have a role to play in the buyer journey but their primary importance has shifted to Attention Phase. Technology led Digital Channels are b...